1950 · Travel
Ontario Travel
Canada's Vacation Province
A beaming man with a camera fills half the poster while his family plays at a lakeshore behind an ONTARIO road sign. Issued by Ontario's Department of Travel and Publicity, whose mid-century campaigns courted American motorists with the province as a 'Lakeland Playground,' the layout leads with the tourist's own delight before the scenery, so the buyer pictures the satisfied snapshot-taker he is being invited to become.
